MEDIA SOLUTION DEVELOPMENT – MSD
Market experience does not mean comprehensive market/business knowledge, however we can say we have the breadth and depth of expertise to help clients achieve significant improvements in business efficiency and cost reduction through media solution development. We have faced and solved many small and substantial media production challenges through the development, modification and integration of our solutions.
- Creating and combining application and process improvement solutions
- To solve complex business challenges
- Whilst continuing to use existing systems by connecting and not replacing them
- And improved marketing solutions to deliver new services to better serve your customers’ needs
What does this mean for you?
- New and improved connection between all people, processes, applications and systems
- Fast and easy to implement, operate and update
- By using “open source” components we enable innovation at much lower cost
- Access to a large network of specialists in order to achieve the highest possible creativity and effectiveness
- Outside the box thinking with people who have successful worked in publishing and marketing their entire lives
- Designing systems for you and not for us
- B2B Shopping
- Media planning
- Content Management System CMS
- Apps for all operating systems
- Automated page generation (flyers, posters, catalog pages, etc.)
- From a small to a large process solution improvement
- Database-driven portal solutions
The Challenge: A company specializing in industrial gas production and delivery required a much better approach to promoting its complex product offerings.
Objective: To give sales and marketing teams an online solution to create offers in the field whilst ensuring no mistakes in safety and compatibility of equipment and gases.
Implementation: Created, tested and implemented an online portal, where all product groups were structured in order that the product selection process only and always combined compatible systems and gases. Then generate a proposal and ordering outcome that met the business requirements and safety required.
Result: Business transactions are error free and created quickly enabling the customer to buy with confidence.
Savings: Time to generate calculations for proposals (40% time saving), with fewer errors and returns (10% saving and near elimination of returns and transportation costs). High level of return business because of improved customer satisfaction levels (5% increase in sales).
Future Options: Connect advertising directly with the product groups and individual solutions. Targeted advertising can then be based on customer enquiries for a much higher enquiry to purchase ratio.